{"title":"Better Sleep","description":"\u003cp\u003eSome nights just need a little help. These are the products people come back to when they want sleep to feel easier, not more complicated.\u003c\/p\u003e","products":[{"product_id":"fibrom-soft-pillow-27x18-p1","title":"Fibrom Soft Pillow","description":"\u003cp\u003eSoft pillows have a reputation for going flat within a few weeks, which is usually deserved. This is the one we're comfortable putting our name on anyway.\u003c\/p\u003e\n\u003cp\u003eThe fiber-foam fill stays genuinely plush through repeated washes, instead of compressing into something that only looks like a pillow from across the room after a month of use.\u003c\/p\u003e\n\u003cp\u003eThe cover matters here too. A lot of \"soft\" pillow covers trap heat, which means the softness comes with a sweaty tradeoff by 2am. This one stays cool against your skin through the whole night instead.\u003c\/p\u003e\n\u003cp\u003eIt comes in two sizes, which makes it an easy pick whether it's for your own bed or a guest room you actually want people to enjoy sleeping in, not just tolerate for a night.\u003c\/p\u003e\n\u003cp\u003eIf you've been let down before by a soft pillow that promised plush and delivered flat within a month, that's specifically the disappointment this one is built to avoid.\u003c\/p\u003e\n\u003cp\u003eThat cover is 240gsm knitted polyester, the same fabric used across the Fibrom line. On our firmness scale, this is the softest pillow in the range, by design, not by omission.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAnyone who wants a genuinely soft pillow that doesn't flatten in a month.\u003c\/li\u003e\n\u003cli\u003eSide sleepers who prefer plush support over firm structure.\u003c\/li\u003e\n\u003cli\u003ePeople setting up a guest room they want to feel considered.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"16*24 \/ Pack of 1","offer_id":50484020674854,"sku":"fibrom-soft-pillow-16x24-p1","price":499.0,"currency_code":"INR","in_stock":true},{"title":"16*24 \/ Pack of 2","offer_id":50484020707622,"sku":"fibrom-soft-pillow-16x24-p2","price":949.0,"currency_code":"INR","in_stock":true},{"title":"16*24 \/ Pack of 3","offer_id":50484020740390,"sku":"fibrom-soft-pillow-16x24-p3","price":1299.0,"currency_code":"INR","in_stock":true},{"title":"16*24 \/ pack of 4","offer_id":50484020773158,"sku":"fibrom-soft-pillow-16x24-p4","price":1699.0,"currency_code":"INR","in_stock":true},{"title":"27*18 \/ Pack of 1","offer_id":50484020805926,"sku":"fibrom-soft-pillow-27x18-p1","price":649.0,"currency_code":"INR","in_stock":true},{"title":"27*18 \/ Pack of 2","offer_id":50484020838694,"sku":"fibrom-soft-pillow-27x18-p2","price":1099.0,"currency_code":"INR","in_stock":true},{"title":"27*18 \/ Pack of 3","offer_id":50484020871462,"sku":"fibrom-soft-pillow-27x18-p3","price":1699.0,"currency_code":"INR","in_stock":true},{"title":"27*18 \/ pack of 4","offer_id":50484020904230,"sku":"fibrom-soft-pillow-27x18-p4","price":1999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/0885\/9174\/files\/DSC01591-1.jpg?v=1775901344"},{"product_id":"granules-slim-pillow-27x18-p1","title":"Granules Slim Pillow","description":"\u003cp\u003eStomach and back sleepers who run hot at night usually have to pick one problem to solve: flat enough to not strain the neck, or cool enough to not wake up sweating.\u003c\/p\u003e\n\u003cp\u003eThe Granules Slim solves both with the same shredded fill, which keeps a genuinely low profile while letting air move through it in a way solid foam never quite manages.\u003c\/p\u003e\n\u003cp\u003eThat airflow is the actual difference here, not just a cover that feels cold to the touch for the first ten minutes before trapping heat like most \"cooling\" pillows do. This one stays breathable through the whole night.\u003c\/p\u003e\n\u003cp\u003eLightweight and easy to maintain, built specifically with hot sleepers in mind rather than as a generic slim pillow with cooling bolted on as an afterthought.\u003c\/p\u003e\n\u003cp\u003eIt also holds up well over time, since shredded fill doesn't compress the same way solid foam does. The low profile you get on night one is close to what you'll still have a year in.\u003c\/p\u003e\n\u003cp\u003eThe cover itself is a quilted, peach-finished fabric, soft against the skin and part of why the airflow actually reaches you instead of getting trapped under a denser weave. Firmness sits medium-soft, low without feeling flat.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStomach and back sleepers who overheat with denser pillows.\u003c\/li\u003e\n\u003cli\u003eAnyone who flips their pillow looking for the cold side, every night.\u003c\/li\u003e\n\u003cli\u003ePeople who prefer a flatter sleeping surface without sacrificing support.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"27*18 \/ Pack of 1","offer_id":50506759962918,"sku":"granules-slim-pillow-27x18-p1","price":699.0,"currency_code":"INR","in_stock":true},{"title":"27*18 \/ Pack of 2","offer_id":50506759995686,"sku":"granules-slim-pillow-27x18-p2","price":1199.0,"currency_code":"INR","in_stock":true},{"title":"27*18 \/ Pack of 3","offer_id":50506760028454,"sku":"granules-slim-pillow-27x18-p3","price":1699.0,"currency_code":"INR","in_stock":true},{"title":"27*18 \/ Pack of 4","offer_id":50506760061222,"sku":"granules-slim-pillow-27x18-p4","price":2159.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/0885\/9174\/files\/DSC00397-1.webp?v=1775902688"},{"product_id":"granules-adjustable-pillow-27x18-p1","title":"Granules Adjustable Pillow","description":"\u003cp\u003eFirmness preference isn't universal, and it isn't even constant for one person. Some nights you want more support, some nights less, and most pillows force you to commit to one setting forever.\u003c\/p\u003e\n\u003cp\u003eThe Granules Adjustable has a zippered opening built into the side specifically so you don't have to. Add fill for more loft, remove it for something flatter, and land on your actual preference instead of guessing at checkout.\u003c\/p\u003e\n\u003cp\u003eIt's filled with the same granule blend as our slim and firm pillows, wrapped in a quilted, allergy-friendly cover, which means the adjustability doesn't come at the cost of comfort or breathability.\u003c\/p\u003e\n\u003cp\u003eGood for side, back, or combination sleepers, especially anyone whose needs shift depending on the season, an injury, or just how they're feeling that particular week.\u003c\/p\u003e\n\u003cp\u003eIt's also a practical pick for couples who don't share the same firmness preference, since neither of you is compromising on a pillow built around the other person's needs.\u003c\/p\u003e\n\u003cp\u003eBecause the firmness genuinely changes with how much fill you leave in, there's no single fixed rating here the way there is on our other pillows, that's the actual feature, not a gap in the spec sheet.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePeople who aren't sure whether they need a soft or firm pillow.\u003c\/li\u003e\n\u003cli\u003eCombination sleepers whose position changes through the night.\u003c\/li\u003e\n\u003cli\u003eAnyone whose firmness needs shift with the season or how they're feeling.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"27*18\" \/ Pack of 1","offer_id":50506718183718,"sku":"granules-adjustable-pillow-27x18-p1","price":859.0,"currency_code":"INR","in_stock":true},{"title":"27*18\" \/ Pack of 2","offer_id":50506718216486,"sku":"granules-adjustable-pillow-27x18-p2","price":1549.0,"currency_code":"INR","in_stock":true},{"title":"27*18\" \/ Pack of 3","offer_id":50506718249254,"sku":"granules-adjustable-pillow-27x18-p3","price":2189.0,"currency_code":"INR","in_stock":true},{"title":"27*18\" \/ Pack of 4","offer_id":50506718282022,"sku":"granules-adjustable-pillow-27x18-p4","price":2699.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/0885\/9174\/files\/GranulesAdjustable.jpg?v=1775903064"},{"product_id":"cuddle-pillow-50x19","title":"Cuddle Pillow","description":"\u003cp\u003eSome nights call for something to hold onto rather than something to rest your head on, whether that's pregnancy, side sleeping with a pillow between your knees, or just a preference that doesn't need a reason behind it.\u003c\/p\u003e\n\u003cp\u003eAt fifty inches, the Cuddle Pillow is long enough to actually wrap around instead of running out halfway down your body the way a standard pillow does the moment you try to use it that way.\u003c\/p\u003e\n\u003cp\u003eThe conjugated fiber fill shapes itself to however you're lying rather than holding one fixed form, and the velvet-textured cover adds a softness that's noticeable the moment you touch it, not just after lying on it a while.\u003c\/p\u003e\n\u003cp\u003eIt's less a specific-purpose product than a nightly companion for whatever kind of night you're having, pregnancy or otherwise.\u003c\/p\u003e\n\u003cp\u003eIt also works well if you share a bed and want something of your own to hold onto, without needing anyone else to adjust their side to make room for it.\u003c\/p\u003e\n\u003cp\u003eIt holds a genuinely soft rating on our firmness scale, the point of this one isn't structure, it's give.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePregnant sleepers who want a body-length pillow, not just a wedge.\u003c\/li\u003e\n\u003cli\u003eSide sleepers who want something between their knees, not just under their head.\u003c\/li\u003e\n\u003cli\u003eAnyone who sleeps better holding onto something.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"50x19\"","offer_id":50505282486566,"sku":"Cuddle-pillow-50x19","price":1599.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/0885\/9174\/files\/cuddlepillowwhitebg.jpg?v=1748617534"},{"product_id":"soap-pillow-27x18-p1","title":"Soap Pillow","description":"\u003cp\u003eThis one doesn't quite fit either category people usually reach for. It's not memory foam, and it's not a standard fiber pillow, it's cloud-fill foam, which is lighter than both and contours to your head and neck without ever pushing back too hard.\u003c\/p\u003e\n\u003cp\u003eThe closest comparison we've come up with is sleeping on something that's genuinely weightless, which sounds like a stretch until you actually try it and feel the difference in the first few nights.\u003c\/p\u003e\n\u003cp\u003eIt works across every sleeping position, side, back, or stomach, because it never fights you the way a firmer pillow might if you're not lying exactly the way it expects you to.\u003c\/p\u003e\n\u003cp\u003eThe cover wicks moisture through the night and is fully machine-washable, which is a rarer combination than it should be in pillows this soft, most soft pillows sacrifice one for the other.\u003c\/p\u003e\n\u003cp\u003eThe name comes from the way it compresses under light pressure and springs back, similar to the way a bar of soap gives slightly in your hand without ever feeling unstable.\u003c\/p\u003e\n\u003cp\u003eAt 46 x 69cm, it's sized to match the rest of our pillow range, wrapped in a breathable lyocell fabric over the CloudFill foam, and it holds a medium rating on our firmness scale, between our soft and firm options by design.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAnyone who finds memory foam too dense and fiber pillows too flat.\u003c\/li\u003e\n\u003cli\u003ePeople who want a genuinely soft pillow that's still fully washable.\u003c\/li\u003e\n\u003cli\u003eEvery sleep position, side, back, or stomach.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"Pack of 1","offer_id":50493422207270,"sku":"tencel-soap-pillow-27x18-p1","price":1519.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 2","offer_id":50493422240038,"sku":"tencel-soap-pillow-27x18-p2","price":2969.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 3","offer_id":50493422272806,"sku":"tencel-soap-pillow-27x18-p3","price":3629.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 4","offer_id":50493422305574,"sku":"tencel-soap-pillow-27x18-p4","price":4799.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/0885\/9174\/files\/slide49.jpg?v=1748617529"},{"product_id":"aroma-fresh-lavender-pillow-27x18-p1","title":"Aroma Fresh Lavender Pillow","description":"\u003cp\u003eScented pillows often make the mistake of leading with the scent and treating the pillow itself as an afterthought, which is backwards when you think about what you're actually resting your head on.\u003c\/p\u003e\n\u003cp\u003eThis one starts as a proper memory foam pillow, contoured for real neck and shoulder support, and the lavender is worked in as a bonus that fades in and out through the night rather than overwhelming the room.\u003c\/p\u003e\n\u003cp\u003eIt supports every sleep position, so the scent isn't the only reason to reach for it, and it isn't meant to be, the support has to hold up on its own regardless of the fragrance.\u003c\/p\u003e\n\u003cp\u003eIf you fall asleep on it without ever really noticing the lavender, that's not a failure of the product, it just means the support was doing its job in the meantime.\u003c\/p\u003e\n\u003cp\u003eThe scent isn't a one-time spray either, so it doesn't disappear after the first wash the way some scented products do almost immediately.\u003c\/p\u003e\n\u003cp\u003eThe peach-finished cover is what gives it that suede-like feel against your skin, and the pillow holds a medium-firm rating, supportive enough for real neck and shoulder work, not just a scented accent piece.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAnyone who wants genuine neck support, not just a scented pillow.\u003c\/li\u003e\n\u003cli\u003ePeople who find strong diffusers overwhelming but still want a calming touch.\u003c\/li\u003e\n\u003cli\u003eEvery sleep position, side, back, or stomach.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"Pack of 1","offer_id":50505360834854,"sku":"aroma-fresh-lavender-pillow-27x18-p1","price":869.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 2","offer_id":50505360867622,"sku":"aroma-fresh-lavender-pillow-27x18-p2","price":1399.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 3","offer_id":50505360900390,"sku":"aroma-fresh-lavender-pillow-27x18-p3","price":1949.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 4","offer_id":50505360933158,"sku":"aroma-fresh-lavender-pillow-27x18-p4","price":2279.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/0885\/9174\/files\/aromapillowamazon_d3ff945d-cd94-45c2-bb0f-66806fd6aa39.jpg?v=1748617526"},{"product_id":"reversible-memory-foam-pillow-27x18","title":"Reversible Memory Foam Pillow","description":"\u003cp\u003eMost pillows ask you to commit to one feel forever. This one doesn't. Soft cloud-fill foam sits on one side for a lower profile and gentler contact, firmer memory foam sits on the other for deeper contouring support.\u003c\/p\u003e\n\u003cp\u003eUse either layer on its own or both stacked together, depending on what you actually need that particular night, not what you needed last year when you first bought it.\u003c\/p\u003e\n\u003cp\u003eSide sleepers tend to reach for the firm side alone, back sleepers usually want both layers for balanced support, and stomach sleepers do best with just the soft side for a lower profile against the mattress.\u003c\/p\u003e\n\u003cp\u003eNone of that is fixed though, since your preference can shift with the season, an injury, or just how you're feeling, and this pillow is built to shift with you instead of making you buy a second one.\u003c\/p\u003e\n\u003cp\u003ePractically, that also means fewer pillow purchases over time, since your preference changing doesn't mean starting over with a new pillow, just flipping the one you already have.\u003c\/p\u003e\n\u003cp\u003eThe cover is a soft, breathable polyester built to handle being flipped and adjusted regularly without wearing thin at the seams, since this one gets handled more than a fixed pillow ever would.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePeople whose sleep position or preference changes from night to night.\u003c\/li\u003e\n\u003cli\u003eHouseholds with different sleepers who want one pillow that suits everyone.\u003c\/li\u003e\n\u003cli\u003eAnyone who doesn't want to buy a second pillow for a second preference.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"27x18\"","offer_id":50505284845862,"sku":"reversible-memory-foam-pillow-27x18","price":1099.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/0885\/9174\/files\/reversiblepillowamazon.jpg?v=1748617522"},{"product_id":"reversible-comforter-blue-white","title":"Reversible Comforter","description":"\u003cp\u003eBuying separate comforters for winter and summer is the kind of expense that feels unnecessary the moment you actually think about it, so this one just does both instead of asking you to choose.\u003c\/p\u003e\n\u003cp\u003eOne side carries 250 GSM wadding for real cold-weather warmth, the other is a breathable 110 GSM peach-finish fabric built for warmer nights, and switching between them is as simple as flipping it over.\u003c\/p\u003e\n\u003cp\u003eThe dual-tone design means you're also getting two different looks for your bedroom without buying two different comforters, which is a small thing until you're rearranging a room and realize you already own the second option.\u003c\/p\u003e\n\u003cp\u003eSized for a double bed, at 90\" x 100\", built to actually last through both seasons rather than being replaced every year.\u003c\/p\u003e\n\u003cp\u003eIt's also a practical gift for a new household, one comforter that works through the whole year instead of two separate purchases down the line.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHouseholds that don't want to store two comforters for two seasons.\u003c\/li\u003e\n\u003cli\u003eAnyone who likes changing up their bedroom look without buying new bedding.\u003c\/li\u003e\n\u003cli\u003ePeople in climates with a real swing between summer and winter nights.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"Double Bed - 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Aloe's a lighter, more breathable choice for exactly that kind of weather.\u003c\/p\u003e\n\u003cp\u003eThe 110gsm peach-finish cover is where the aloe vera actually lives, worked into the fabric itself rather than just the fill, and the whole pillow sits at a medium-soft feel, gentle by design, not as a side effect of thinner fill.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSensitive skin that reacts to synthetic fragrances or sprayed-on scents.\u003c\/li\u003e\n\u003cli\u003eAnyone who wants an effect that survives more than one wash.\u003c\/li\u003e\n\u003cli\u003eEvery sleep position, side, back, or stomach.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Sleepstore","offers":[{"title":"Pack of 1","offer_id":50532573446438,"sku":"aroma-fresh-aloe-vera-pillow-27x18-p1","price":799.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 2","offer_id":50532573479206,"sku":"aroma-fresh-aloe-vera-pillow-27x18-p2","price":1399.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 3","offer_id":50532573511974,"sku":"aroma-fresh-aloe-vera-pillow-27x18-p3","price":1949.0,"currency_code":"INR","in_stock":false},{"title":"Pack of 4","offer_id":50532573544742,"sku":"aroma-fresh-aloe-vera-pillow-27x18-p4","price":2279.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0947\/0885\/9174\/files\/aloverapillowwhitebg_0999506c-9eef-46f4-846d-7c6eb43e233a.jpg?v=1748617513"},{"product_id":"memory-foam-pillow","title":"Memory Foam Pillow","description":"\u003cp\u003eNot every product needs an angle. 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